Last month tufting artist Lily Jacobs was approached by HEINZ to create a bespoke rug for the new Sriracha Tomato Ketchup by the world famous brand.

In April, I was approached by Heinz to create a 4ft tufted bottle rug for their new ketchup flavour promotion. It’s by far the biggest project I’ve been commissioned for and definitely the most challenging. It feels like a huge step forward for me as an artist and a small business owner. I’m incredibly proud to have been given the opportunity, and it’s given me a moment to reflect on my journey so far.
Renting my own studio at the Hotwalls for nearly a year now has given me the space and time to improve my skills, build my business, and grow in confidence. While I’ve been mainly focused on running public workshops and creating smaller, more affordable pieces, this commission shows the level of skill I’ve been developing.
I love making custom pieces, whether it’s logos for brands or personal projects like pet portraits. It’s exciting to think about what’s next, and I can’t wait to see what opportunities come my way!
Check out more of Tiger Lily’s work here or visit their studio at Hotwalls.